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Master of Business Administration

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Master of Business Administration

The Department of Master of Business Administration (MBA) was established in the year 2008 with the objective of producing competent management professionals who can excel in today's dynamic global business environment. The department is committed to developing future business leaders with strong managerial knowledge, ethical values, entrepreneurial mindset, and professional excellence.

The MBA programme is a two-year full-time postgraduate degree that provides students with a strong foundation in management principles during the first year. In the second year, students gain in-depth knowledge through specialization in Human Resource Management, Financial Management, Marketing Management, Operations Management, and Business Analytics.

The department emphasizes experiential learning through case studies, seminars, workshops, industrial visits, internships, research activities, live projects, and industry interaction. It aims to prepare students with analytical thinking, communication skills, leadership qualities, and decision-making abilities required to succeed in corporate organizations, entrepreneurial ventures, and higher education.

Highlights

  • MBA programme established in the year 2008.
  • Permanent affiliation obtained in 2015.
  • Active participation in Entrepreneurship Development activities.
  • Research-oriented teaching and project development environment.
  • Autonomous curriculum aligned with current industry requirements.
  • Experienced faculty with academic and industry expertise.
  • Industry interaction through guest lectures, workshops, and seminars.
  • Specializations in HR, Finance, Marketing, Operations, and Business Analytics.
  • Practical learning through internships, industrial visits, and live projects.
  • Focus on leadership, innovation, entrepreneurship, and professional ethics.

Achievements

  • Department functions under a NAAC A+ accredited institution.
  • Institution achieved Autonomous Status in 2024.
  • Faculty members received awards and recognition from various industries.
  • Students successfully completed professional certification programmes.
  • Consistent participation in workshops, seminars, and management events.
  • Strong placement assistance and internship opportunities.
  • Regular organization of seminars, workshops, and guest lectures.
  • Continuous curriculum enhancement based on emerging business trends.
  • Active involvement in entrepreneurship and innovation activities.
  • Improved student performance through industry-oriented learning practices.

Benefits

  • Develops strong managerial knowledge and leadership qualities.
  • Enhances analytical thinking, communication, and decision-making skills.
  • Provides specialization in Marketing, Finance, HR, Operations, and Business Analytics.
  • Offers practical exposure through internships, industrial visits, and live projects.
  • Improves problem-solving, teamwork, and professional competence.
  • Provides placement training and career guidance for corporate careers.
  • Encourages research, innovation, and entrepreneurial development.
  • Supports personality development and professional confidence.
  • Creates opportunities for higher education and global career prospects.
  • Enhances employability through industry-oriented learning and certifications.

Career Opportunities

  • Marketing Manager
  • Financial Analyst
  • Human Resource Manager
  • Business Development Executive
  • Operations Manager
  • Business Analyst
  • Investment Banker
  • Management Consultant
  • Project Manager
  • Supply Chain Manager
  • Retail Manager
  • Digital Marketing Manager
  • Entrepreneur / Start-up Founder
  • Corporate Trainer
  • Academic and Research Professional

Vision & Mission

Vision

To inspire future leaders in management and develop successful managers, entrepreneurs, and socially responsible professionals who contribute effectively to business, industry, and society.

Mission

  • To equip students with managerial knowledge, professional skills, ethical values, and leadership qualities required for successful careers.
  • To enable students to develop a strong sense of responsibility, integrity, corporate ethics, and social commitment.
  • To empower students with entrepreneurial abilities, innovation, creativity, and lifelong learning for sustainable business growth.

Programme Educational Objectives (PEOs)

Master of Business Administration (MBA)

01

To provide students with a thorough understanding of the core concepts, principles, and practices of business management to excel in professional careers.

02

To equip learners with modern management tools and analytical skills to identify, evaluate, and create business opportunities while effectively solving complex business problems.

03

To prepare graduates with a holistic approach towards management functions, enabling them to make strategic decisions in diverse business environments.

04

To inspire graduates to uphold ethical values, professional integrity, and corporate social responsibility while contributing to business and society.

Program Specific Outcomes (PSOs)

Master of Business Administration (MBA)

01

Graduates will understand and apply management concepts across key functions such as Marketing, Finance, Human Resources, Operations, etc., enabling effective problem solving and decision making in business contexts.

02

Graduates will be capable of recognizing the need for continuous skill development, adapting to changing business environments, and pursuing ongoing professional growth.

03

Graduates will be able to use essential management models, analytical tools, and techniques to evolve as leaders and change-oriented managers in dynamic business environments.

Programme Outcomes (POs)

Master of Business Administration (MBA)

01

Engineering knowledge: Apply math, science, and engineering fundamentals to complex problems.

02

Problem analysis: Identify and analyze complex problems using research and sustainability principles.

03

Design/development of solutions: Design systems and processes considering health, safety, cost, culture, and environment.

04

Conduct Investigations of Complex Problems: Use experiments, modeling, and data analysis to reach valid conclusions.

05

Modern Tool Usage: Apply modern tools for modelling and problem-solving, recognizing their limits.

06

Society & Environment: Assess societal, legal, and environmental impacts of engineering solutions.

07

Ethics: Commit to ethics, human values, diversity, and legal compliance.

08

Individual and Team Work: Work effectively as an individual and in multidisciplinary teams.

09

Communication: Communicate clearly in reports, presentations, and documentation across diverse groups.

10

Project Management and Finance: Apply management and economic principles in projects and teamwork.

11

Life-long Learning: Engage in continuous learning, adapt to new technologies and think critically.

Faculty List

MBA Laboratory Facilities

Data Analysis and Business Modeling Laboratory

Data Analysis and Business Modeling Laboratory

The main purpose of this laboratory is to provide hands-on experience in applying statistical and analytical techniques to solve business problems using spreadsheet and data analysis tools such as Excel, SPSS, or similar software. The laboratory is equipped with modern computer systems, internet connectivity, updated software applications, and multimedia facilities to support academic activities. It enables students to gain practical experience in data analysis, project work, presentations, programming, and research-related activities.

Course Outcomes

01

Deep knowledge about the nature of data and conducting hypothesis testing using various data analysis techniques.

02

Facilitates to identify the relationship between variables using data analytical tools.

03

Provides understanding about forecasting in the real-time business world using analytical tools.

04

Ability to conduct risk and sensitivity analysis and portfolio selection based on business data.

05

Enhances knowledge about networking, inventory models, and queuing theory using data analytical tools.

Facilities

Main Library
Smart Classroom
Computing Facilities
Laboratory
Printing & Scanning
Networking & Technical Support

Main Library

S.No Category Cumulative Acquisition as on Date
01 Total Volumes 3101 Books
02 Journal (National, International & E-Journals) 162

Smart Classroom

  • The classrooms are designed to provide a comfortable and interactive learning environment for students.
  • The classrooms are spacious, well-ventilated, and equipped with modern teaching facilities such as LCD projectors, smart boards, audio systems, and internet connectivity to support effective teaching and learning.
  • Comfortable seating arrangements and proper lighting create a positive academic atmosphere.
  • The classrooms encourage interactive learning through presentations, group discussions, case study analysis, seminars, and management activities. ICT-enabled teaching methods help students improve their communication, analytical, and managerial skills.
  • The department also ensures a clean, disciplined, and student-friendly environment that supports academic excellence and professional development.

Computing Facilities

  • Desktop computers with internet access.
  • All labs are equipped with centralized air-conditioned computer facilities.
  • High-performance systems for programming.

Laboratory

  • Laboratory is designed to provide students with a technology-enabled learning environment that supports management education through practical application and digital learning.
  • The laboratory is equipped with modern computer systems, high-speed internet connectivity, various software like SPSS and MS Office, and multimedia facilities to enhance students' knowledge and technical skills.
  • Campus-wide high-speed internet connections.
  • Wi-Fi access in classrooms through smart panels.

Printing & Scanning

  • Printers, scanners, and photocopying facilities.
  • Document preparation support.

Networking & Technical Support

Networking Facilities
  • LAN connections.
  • Network security and server management.
  • Cloud storage or campus portals.
Technical Support
  • IT help desk.
  • System maintenance and troubleshooting.
  • Student technical assistance.

Best Projects - MBA

S.No Academic Year Title of the Project Mentor Name
01 2025-2026 A Customer Study on Brand Management and Product Strategy Framework at SH Kelkar and Company Ltd. Dr. T. Kalaivani
02 2025-2026 A Study on Employee Absenteeism of Shri Rohith Spinners Pvt. Ltd. with Reference to Namakkal. Dr. T. Kalaivani
03 2025-2026 A Study on Employee Absenteeism of Shri Rohith Spinners Pvt. Ltd. with Reference to Namakkal. Dr. T. Kalaivani
04 2025-2026 A Study on Employee Absenteeism of Shri Rohith Spinners Pvt. Ltd. with Reference to Namakkal. Dr. T. Kalaivani
05 2025-2026 A Study on Recruitment & Selection at Maruti Suzuki Arena, Thiruveni Cars, Salem. Dr. T. Kalaivani
06 2025-2026 An Empirical Study on Financial Performance and ML Based Share Price Forecasting for Piramal Finance Limited. Dr. T. Kalaivani
07 2025-2026 A Study on Career Development of Employee Towards Chola Spinning Mills Private Limited, Erode. Dr. T. Kalaivani
08 2025-2026 A Study on Employee Work Balance at TVS Motor Company, Hosur. Dr. T. Kalaivani
09 2025-2026 A Study of Recruitment and Selection Process in Healthcare Sector at Sri Sai Hospitals, Bangalore. Dr. T. Kalaivani
10 2025-2026 A Study on Retailer Buying Behaviour Towards Megawin Switchgear Pvt. Ltd. with Reference to Salem. Dr. T. Kalaivani
11 2025-2026 A Study of Employee Recruitment and Selection Process at Megawin Switchgear Pvt. Ltd., Salem. Dr. T. Kalaivani
12 2025-2026 A Study on Impact of Employee Training and Development at Aerospace Engineers Private Limited, Mallur. Dr. T. Kalaivani
13 2025-2026 A Study on Employee's Morale Towards Senthilkumaran Paper Packaging Industry with Special Reference to Namakkal. Dr. T. Kalaivani
14 2025-2026 A Study on Employees Training and Development in SRS Garments Private Limited. Dr. T. Kalaivani
15 2025-2026 A Study on Emotional Intelligence at Ascent Staffing Solution. Dr. T. Kalaivani
16 2025-2026 A Study on Employee Compensation and Benefits Management in Tata Electronics Pvt. Ltd., Hosur. Dr. T. Kalaivani
17 2025-2026 A Study on Employee Motivation Towards Tata Electronics Private Limited with Reference to Hosur. Dr. T. Kalaivani
18 2025-2026 A Study on Impact of Brand Positioning on Business Expansion in ELGI Equipment-IAS, Tirupur. Dr. T. Kalaivani
19 2025-2026 A Study on Customer Buying Behaviour Towards MSR Coconut Oil Private Limited, Tirupur. Dr. T. Kalaivani
20 2025-2026 A Study on Employee Job Satisfaction in VMark Group Companies, Salem. Dr. T. Kalaivani
21 2025-2026 A Study on Business Analytics and Performance Evaluation of Taxina's Hyperlocal Mobility Platform. Dr. T. Kalaivani
22 2025-2026 A Study on Employee Satisfaction and Retention Strategies Towards Tata Electronics Private Limited with Reference to Hosur. Dr. T. Kalaivani
23 2024-2025 A Study on Employees Resistance to Organization Change in Accord Engineering Works, Hosur. Dr. T. Kalaivani
24 2024-2025 A Study on Employee Job Satisfaction in Arjuna S.K.A Dairy Foods India Pvt. Ltd., Salem. Dr. T. Kalaivani
25 2024-2025 A Study on Effectiveness of Organizational Productivity Among Employee Relations Towards KPN Textile Mills Pvt. Ltd., Namakkal. Dr. T. Kalaivani
26 2024-2025 A Study on Training and Development Towards Syntex Industries with Special Reference to Chennai. Dr. T. Kalaivani
27 2024-2025 A Study on Effectiveness of Organizational Productivity Among Employee Relation Towards Thangavelu Textile Mills Pvt. Ltd., Salem. Mr. P. Rajaram
28 2024-2025 A Study on Employee Welfare Measures Towards Megawin Switchgear Pvt. Limited with Special Reference to Salem. Dr. T. Kalaivani
29 2024-2025 A Study on Human Resources Policies in MAG Exel Exports Pvt. Ltd., Salem. Dr. T. Kalaivani
30 2024-2025 A Study on Identification of Learning Methodology from the Skill Gaps in JSW Steel Ltd., Salem. Dr. T. Kalaivani
31 2024-2025 A Study on Talent Acquisition Strategies in WFB Baird Company India Pvt. Ltd. Mr. P. Rajaram
32 2024-2025 A Study on HR Tech Tools on Employee Engagement and Productivity in Laks Tex, Karur. Dr. T. Kalaivani
33 2023-2024 A Study on Performance Appraisal System in an Organisation of Mitsubishi Heavy Industries Ltd. Dr. T. Kalaivani
34 2023-2024 A Study on Biomedical Waste Management Among Health Care Workers in Dr. Thiru Neuro & Multi Speciality Hospital, Salem. Dr. T. Kalaivani
35 2023-2024 A Study on Training and Development Programme at Britannia Industries, Padi. Dr. T. Kalaivani
36 2023-2024 A Study on Impact of Employee's Job Satisfaction & Morale in Ascen Tex Ltd., Attur, Salem. Dr. T. Kalaivani
37 2023-2024 A Study on Customer Satisfaction of 82 DIA Horn at Roots Industry. Dr. T. Kalaivani
38 2023-2024 A Study on Employee Health and Safety Measures in Sree Gokul's Tiles Mart, Salem. Dr. T. Kalaivani
39 2023-2024 A Study on Employee Health and Safety Measures Towards Rydon Industries Pvt. Ltd. with Special Reference to Coimbatore. Dr. T. Kalaivani
40 2023-2024 A Study on Active Mutual Funds & Passive Mutual Funds with Support of Jaibharat Finmart. Dr. T. Kalaivani
41 2023-2024 A Study on Organization Climate in Senthilkumaran Paper Packaging Industries Pvt. Ltd., Namakkal. Dr. T. Kalaivani
42 2023-2024 A Study on Salary Benchmarking in Knitvel Needles Pvt. Ltd., Hosur. Dr. T. Kalaivani
43 2023-2024 A Study on Employee Motivation & Its Impact on Job Performance in IT Sector. Dr. T. Kalaivani
44 2023-2024 A Study on Employee Job Satisfaction in Reliance Jio Infocomm. Dr. T. Kalaivani
45 2023-2024 A Study on Worker's Participation in an Organization of Mitsubishi Heavy Industries Ltd. Dr. T. Kalaivani
46 2023-2024 A Study on Cost of Capital Analysis of Vijayalakshmi Packaging Industry at Namakkal. Dr. T. Kalaivani

Students Placement Details

Academic Year 2018 - 2019

S.No Year Name of the Student Gender Department Company Name
01 2018-2019 Anitha A Female M.B.A Aqua Pure Plus
02 2018-2019 Bhuvana R Female M.B.A Aqua Pure Plus
03 2018-2019 Davidfernandas K Male M.B.A Aqua Pure Plus
04 2018-2019 Eswaran G. Male M.B.A Aqua Pure Plus
05 2018-2019 Janani M Female M.B.A Aqua Pure Plus
06 2018-2019 Karthik Raj N Male M.B.A Aqua Pure Plus
07 2018-2019 Lakshmanan P. Male M.B.A Aqua Pure Plus
08 2018-2019 Mythili K Female M.B.A Aqua Pure Plus
09 2018-2019 Pradhap S Male M.B.A Aqua Pure Plus
10 2018-2019 Sharmila G Female M.B.A Aqua Pure Plus
11 2018-2019 Praveen C Male M.B.A Aqua Pure Plus
12 2018-2019 Premalatha A Female M.B.A Aqua Pure Plus
13 2018-2019 Rajesh Kumar B Male M.B.A Aqua Pure Plus
14 2018-2019 Rubasri M Female M.B.A Aqua Pure Plus
15 2018-2019 Santhoshkumar M Male M.B.A Aqua Pure Plus
16 2018-2019 Sharmila G Female M.B.A Aqua Pure Plus
17 2018-2019 Sridhar C. Male M.B.A Aqua Pure Plus
18 2018-2019 Teena G Female M.B.A Aqua Pure Plus
19 2018-2019 Veeramani S. Male M.B.A Aqua Pure Plus
20 2018-2019 Vimala Female M.B.A Aqua Pure Plus
21 2018-2019 Santhiya S Female M.B.A Aqua Pure Plus

Academic Year 2019 - 2020

S.No Year Name of the Student Gender Department Company Name
01 2019-2020 Dinesh Kumar K Male M.B.A Justdial
02 2019-2020 Paneerselvam R Male M.B.A Justdial
03 2019-2020 Prakash C Male M.B.A Justdial
04 2019-2020 Prakash M Male M.B.A Justdial
05 2019-2020 Sasikumar D Male M.B.A Justdial
06 2019-2020 Surenthiran M Male M.B.A Justdial
07 2019-2020 Vinothkumar D Male M.B.A Justdial
08 2019-2020 Prasanth G Male M.B.A Venpa Staffing Service

Academic Year 2020 - 2021

S.No Year Name of the Student Gender Department Company Name
01 2020-2021 Kanishka S Female M.B.A Intellipaat

Journal Publications

S.No Title of the Paper Name of the Authors Name of the Journal Year of Publication
01 A Study on Effectiveness of Promotional Mix Strategies of FMCG Dr.R.Mohanraj
Mrs T.Kalaivani
International journal of research in it & management (impact factor – 5.96) 2016
02 A Study on Impact of Promotional Mix Strategies Of FMCG Marketers. Dr.R.Mohanraj
Mrs T.Kalaivani
International journal of research in it & management (impact factor – 5.96) 2016
03 Factors Influencing Women to Become Entrepreneurs Dr.V.R. Palanivelu and S. Nandhini Journal of advanced research in dynamical and control systems Volume 11 | 07-Special Issue Pages: 1207-1209 Impact Factor-21 2019
04 A Study on Socio Economic Profile of Women Entrepreneurs in Salem District Dr.V.R.Palanivelu and P.Venkatesan GIS Business
ISSN: 1430-3663
Vol-14-Issue-6-November-December-2019
2019
05 Role of Artificial Intelligence in Business Transformation Dr. V.R. Palanivelu, B. Vasanthi Advanced Science and Technology
Vol.29 No.4s (2020)
Vol29 No4s (2020) (Special Issue
2020
06 Impact of Demonetization on the
Micro Finance Sector
Dr.V.R.Palanivelu, S. Narmada International Journal of Advanced Science and Technology
Vol.29 No.4s (2020)
Vol29 No4s (2020) (Special Issue
2020
07 Promotion and Development of Export Sector Through SMEs in Tamil Nadu Dr.V.R. Palanivelu and P.Venkatesan International Journal of Advanced Science and Technology Vol.29 No.4s (2020): (Special 2020
08 A Study on Women Entrepreneurship with Reference to Chennai City Dr.V.R.Palanivelu International Journal of Advanced Science and Technology Vol.29 No.4s (2020) (Special Issue 2020
09 A Study on Emotional Intelligence and Risk-taking capacity of entrepreneurs E.Saranya,
Dr.V.R.Palanivelu
International Journal of Early Childhood Special Education 14(5 2022
10 Global market Trends in Biomedical
Sensors: Materials, Device Engineering and Health care Applications
K. Mahalakshmi & Dr.V.R. Palanivelu Springer Biomedical Materials & Devices 2025

Achievements

Master of Business Administration (MBA)

01

MBA students have consistently demonstrated excellence in academics, co-curricular, and extracurricular activities. They actively participate in national and international conferences, management fests, paper presentations, business plan competitions, case study contests, and technical events, earning awards and recognition.

02

Students have demonstrated excellent academic performance by securing high pass percentages, First Class, First Class with Distinction, and University ranks wherever applicable. These achievements reflect the department's emphasis on quality teaching, continuous assessment, mentoring, and student-centered learning, in line with the objectives of the Anna University MBA curriculum.

03

Students also excel in internships, industry projects, certification courses, and entrepreneurship initiatives, which enhance their practical knowledge and professional skills.

04

The department encourages holistic development by motivating students to participate in leadership activities, community service, sports, and cultural events.

05

Students are committed to achieving academic excellence by maintaining high standards in teaching, learning, and research. Students consistently secure good academic results, university ranks, and high pass percentages through a well-structured curriculum and effective mentoring.

06

The department encourages participation in value-added courses, certification programs, seminars, workshops, and research activities to strengthen subject knowledge and professional skills.

07

Faculty members contribute to academic excellence through quality teaching, research publications, and continuous professional development.

Alumni Speech & Feedback

Our alumni share their experiences, achievements, and memories of their journey with Kavery College of Engineering.

Santhosh Kumar M
Name : SANTHOSH KUMAR M
Department : MBA
Batch : 2017-2019
Designation : AUDIT ASSISTANT AND OFFICE MANAGER
Company : RAMNARAIN & CO
Address : BANGALORE

My two years at The Kavery Engineering College have been excellent and a memory to cherish for lifetime. College has always believed in helping and guiding its students and it was no different during the placement season.

Our placement team also guided and encouraged us at each step thereby helping me secure my placement at such a reputed company’s. The exposure makes you a better man to face the challenges of the corporate world.

Kannan P
Name : KANNAN P
Department : MBA
Batch : 2019-2021
Designation : HR Executive
Company : Mahendra Next wealth IT India Pvt.Ltd

The management of the MBA department is excellent, and the students receive a high-quality education. Every faculty in the MBA department taught me a lot.

They have given me the opportunity to select my own projects and have helped me throughout. From the beginning of the last years, they are offering employment chances.

The college also organizes events to improve the students' capacity for professional management. This, in my opinion, is the success formula.

Prasath M
Name : PRASATH M
Department : MBA
Batch : 2022-2024
Designation : DATA BASE ANALYST
Company : THE STACKLY PVT LTD

The college MBA department provides the quality of education, supportive faculty members, and excellent learning environment provided by the institution.

I appreciate the college for offering good academic guidance, modern infrastructure, library facilities, laboratory support, and opportunities for overall personality development.

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